A SOURCER'S PERSPECTIVE

Recruiting, social media and employer branding blog from Kasia Borowicz

May 23, 2017
sourcing in poland

A short guide to recruiting in Poland

I often get asked about recruiting in Poland. Where can you advertise? What platforms to use for sourcing? How to talk to candidates? Well, I decided to share some of the […]
August 18, 2016
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Thoughts on job titles

Marketing superhero, recruiting ninja, programming rockstar… It’s a trend that apparently originated in start-ups. That would make sense for a couple of reasons. First, it’s an environment where getting additional […]
May 11, 2016
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Using candidate personas

I’ve suggested in one of my previous blogs that you can use candidate personas to better understand your target groups. It’s a very effective tool whether you’re working on your employer […]
December 2, 2015
advertising

Recruitment advertising… we’re doing it wrong.

It would seem that advertising is a simple enough concept that has the potential to be understood by the general majority of our society. Make something look appealing enough for people […]
October 28, 2015
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Creative job ads? Let’s just settle for good ones!

As the end of the year slowly approaches, I’ve been thinking more and more about some of the lessons I’ve learned since I moved to London end of January. I’ve […]